The best influencers in the sector will be at Feria Valencia next September
Hábitat, Textilhogar and Espacio Cocina SICI will be attended by ambassadors from seven of the best digital influencers in the world of interior design and decoration. The digital content creators – with almost a million followers – will be telling the story of the fairs and recommending them to the most influential professionals.
The next edition of Feria Hábitat València, Textilhogar and Espacio Cocina SICI will feature exceptional ambassadors. Seven of the best influencers in the world of interior design, decoration and design will be at Feria Valencia from 30 September to 3 October to give you a first-hand look at all the details of this joint event.
In an unprecedented initiative to date in the sector’s professional fairs and with the help of specialist agency Doublecheck, the influencers will walk the aisles of the more than 90,000 square metres of exhibition space to tell the digital world and give visibility to everything that is happening during the four days of the fair. News, trends, exhibitions, conferences, international designers and curiosities will be available to this group of influencers who, between them, have almost a million followers on their different platforms: from Instagram to Tik Tok.
The digital content creators will also act as ambassadors for the September fairs to encourage interior design, decoration and design professionals to visit what will undoubtedly be the biggest event of the year to be held in our country, with the presence of the best national and international companies.
Digital content creators will also act as ambassadors for the September fairs to encourage interior design, decoration and design professionals to visit what will undoubtedly be the biggest event of the year in our country.
The digital content creators will also act as prescribers for the September fairs to encourage interior design, decoration and drawing professionals to visit what will undoubtedly be the biggest event of the year to be held in our country with the presence of the best national and international companies.
With this, the sector’s main events, such as Feria Hábitat València, Textilhogar Home Textiles Premium and Espacio Cocina SICI, intend to exponentially increase their involvement and influence in the digital sphere and on social networks. It also represents a qualitative leap in adapting the different promotional strategies to the new digital scenarios and to a cutting-edge business environment that will also benefit the national and international exhibitors taking part in the different events.
Who are these digital content creators? They are the new ambassadors for Hábitat, Textilhogar and Espacio Cocina SICI.
Patricia Herrero of @lovinhope__
Current presenter of the REFORMA SIN OBRA programme on the DECASA channel. Creative and passionate, she loves creating new spaces with her own hands and, under these creations, showing the best decorating tips and tricks.
Laura Martínez of @lauramartinez_interiorista
Manager of an interior design studio, she works on integral projects, from the construction phase to the final finish with textiles and decoration. She loves new trends and creates functional projects with timeless beauty.
Sandra Román of @pasitoapasitodecorando
She inspires her followers to be able to create unique spaces, giving them ideas to achieve their dream home. A lover of decoration, textiles and furniture.
Mari Luz Santander of @bricoydeco
Influencer with a great sense of aesthetics and decoration, who also works with a multitude of materials and experiments with them, pushing them to the limit, seeking their versatility and innovating as much as possible. She has presented television programmes such as Casa Talentos on the DECASA channel.
Olga Esteban of @inventando_baldosas_amarillas
Journalist by vocation and profession. She specialises in home remodelling, transformation and decoration techniques. She has worked with brands such as Pepe Peñalver and K Internacional. She has just presented her new book with the Oberon publishing house.
Mar Casanova of @recicla.tus.muebles
Passionate about the art of furniture and decoration, in essence she not only renews furniture, but also embellishes a more radiant cosmos by promoting its reuse. Very refined and tasteful when it comes to suggesting new furniture or decorating tips.
Estela López of @decoandliving
Interior designer who creates spaces in harmony, with elegance and comfort. Estela makes the most of every corner with the perfect balance. She always uses natural and handcrafted materials, woods, textures and finishes that convey infinite serenity.