National Furniture & Interior Design Debuts in Las Vegas
From April 30 to May 2, 14 national reference brands in interior design and contract will be present at HD Expo+Conference, the largest destination for the hospitality segment in the USA.
AIMMP – Associação das Indústrias de Madeira e Mobiliário de Portugal – outlined a new strategic trajectory for the year 2024, focusing its attention on the North American market. After years of investment in the Middle East, the association has identified
promising opportunities in the United States, driven by the strength of the sector and increased exports to destinations beyond Europe.
AM Furniture Group; A. Freitas Barbosa; APacheco Furniture; ARC; Delivering Nature by Granorte; Fenabel; Le Brands Group; Mamoa;
More Contract; OPR Luxury House; Ribadao Wood Boutique; Ronfe; Toronobre; X8 Solutions Group are the national companies that are in the American territory to demonstrate the competitive strength of the Wood and Furniture Industry of Portugal in the area of interior design and contract. The Portuguese representation is located at Stands 1835 and 1855, in Mandalay Bay , Las Vegas.
Within the scope of Inter Wood & Furniture, AIMMP’s Internationalization Plan provides for the implementation of international expansion and diversification strategies for high potential, through a structured intervention program. Among other iniciatives, and for 2024, the program has an international trade show plan that can be consulted on the AIMMP website at www.aimmp.pt.
Over the years, Inter Wood & Furniture has supported more than 400 companies, through 140 actions, in about 32 markets, with incentives up to 50%, having contributed to the growth of exports in the sector, which has doubled its exports since 2010.
Vítor Poças, President of AIMMP, points out that “the talent and creativity of Portuguese furniture and interior design companies will ensure the enormous visibility of Portugal in Las Vegas. This participation in the largest destination for the hospitality segment in the USA is more than a demonstration of excellence! It is a testament to AIMMP’s commitment to global expansion. In 2024, the United States will become another destination of choice for our sector, boosting the international recognition of Portuguese know-how combined with its capacity for innovation.”
There are several sources of design inspiration, especially when it comes to hospitality and Las Vegas is certainly an important experience destination and that level. Any concept that can be imagined was tested in Las Vegas, so it will be a destination of great demand for national representation, but also of enormous expectation and business opportunity for Portuguese companies