interihotel BCN25 highlights the value of the encounter as a transforming force of design

From October 21 to 23, Fira Barcelona Gran Via will host interihotel BCN25, the European benchmark event in design for hotels and restaurants.

Under the slogan “The Power of Encounters”, this year’s edition vindicates design as a space for connection -between ideas, cultures and business models-, consolidating itself as the hospitality design fair with the largest international attendance, with more than 10,000 professional visitors.

The 2025 edition of interihotel will highlight the transforming value of the encounters in hospitality design. The showroom WEcontract BCN hosted the presentation of the new features of the most relevant hotel and restaurant design event, at a press conference attended by Joaquim Solana (Cluster Manager at AMBIT), Pepa Casado d’Amato (creative director of interihotel) and Toni Zaragoza (director of interihotel), who were responsible for announcing the details of this eagerly awaited edition to the accredited media during the event.

The Power of Encounters: the connections that shape the industry

This year’s edition revolves around “The Power of Encounters”, an idea that vindicates the transformative value of encounters in the design of the hospitality industry.

“The Power of Encounters” will focus on three key topics that reflect the major challenges and opportunities of the industry: Cultural Encounters, Sustainable encounters and the business of encoutners.

First confirmations

Seven months before the event, interihotel BCN25 has already confirmed the participation of prominent studios such as Space Copenhagen, Javier Plazas, Estudio B720, Mesura, Ricard Trenchs, Astet Studio, Núria Moliner or MRGO, among the more than 180 speakers who will participate in the congress.